Privacy policy
Night Wink™ Privacy Policy: How We Collect, Use & Protect Your Data
Last updated: November 10, 2026
This Privacy Policy describes how Night Wink™ (the "Site", "we", "us", or "our") collects, uses, and discloses your personal information when you visit, use our services, or make a purchase from NightWink.shop (the "Site") or otherwise communicate with us regarding the Site (collectively, the "Services"). For purposes of this Privacy Policy, "you" and "your" means you as the user of the Services, whether you are a customer, website visitor, or another individual whose information we have collected pursuant to this Privacy Policy.
Please read this Privacy Policy carefully.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time, including to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on the Site, update the "Last updated" date and take any other steps required by applicable law.
How We Collect and Use Your Personal Information
To provide the Services, we may collect personal information about you from a variety of sources, as set out below. The information that we collect and use varies depending on how you interact with us.
In addition to the specific uses set out below, we may use information we collect about you to communicate with you, provide or improve the Services, comply with any applicable legal obligations, enforce any applicable terms of service, and protect or defend the Services, our rights, and the rights of our users or others.
What Personal Information We Collect
The types of personal information we obtain about you depend on how you interact with our Site and use our Services. When we use the term "personal information", we are referring to information that identifies, relates to, describes or can be associated with you.
Information We Collect Directly from You
Information that you directly submit to us through our Services may include:
- Contact details including your name, address, phone number, and email.
- Order information including your name, billing address, shipping address, payment confirmation, email address, phone number, and information about products purchased.
- Account information including your username, password, security questions and other information used for account security purposes, where applicable.
- Customer support information including the information you choose to include in communications with us, for example, when sending a message through the Services regarding your Night Wink™ - Spider Laser Bike Light, orders, shipping, returns, exchanges, or refunds.
Some features of the Services may require you to directly provide us with certain information about yourself. You may elect not to provide this information, but doing so may prevent you from using or accessing these features.
Information We Collect about Your Usage
We may also automatically collect certain information about your interaction with the Services ("Usage Data"). To do this, we may use cookies, pixels and similar technologies ("Cookies"). Usage Data may include information about how you access and use our Site and your account, including device information, browser information, information about your network connection, your IP address and other information regarding your interaction with the Services.
Information We Obtain from Third Parties
Finally, we may obtain information about you from third parties, including from vendors and service providers who may collect information on our behalf, such as:
- Companies who support our Site and Services, such as Shopify.
- Our payment processors, who collect payment information to process your payment in order to fulfill your orders and provide you with products or services you have requested.
- Shipping and fulfillment partners who help us process and deliver orders.
- When you visit our Site, open or click on emails we send you, or interact with our Services or advertisements, we, or third parties we work with, may automatically collect certain information using online tracking technologies such as pixels, web beacons, software development kits, third-party libraries, and cookies.
- Where enabled, third-party advertising and analytics partners, including AppLovin Corporation if used, may collect information about your interactions with our Site and advertisements through cookies, pixels, SDKs, and similar technologies. This information may include identifiers, device information, IP address, browser information, and activity on our Site and may be used to measure advertising performance, personalize ads, and provide targeted advertising on other platforms.
Any information we obtain from third parties will be treated in accordance with this Privacy Policy and applicable law. Also see the section below, Third-Party Websites and Links.
How We Use Your Personal Information
Providing Products and Services. We use your personal information to provide you with the Services, including to process your payments, fulfill your orders, send notifications related to your account, purchases, returns, exchanges or other transactions, create and manage your account where applicable, arrange shipping, facilitate returns and exchanges, and provide customer support regarding Night Wink™ products, including the Night Wink™ - Spider Laser Bike Light.
We may also enhance your shopping experience by enabling Shopify to match your account with other Shopify services that you choose to use. In such cases, Shopify processes information according to its applicable privacy policies.
Marketing and Advertising. We may use your personal information for marketing and promotional purposes, such as sending marketing communications by email, text message or postal mail where permitted by law, and displaying advertisements for products or services.
Where applicable and permitted by law, we may share certain information with advertising partners to deliver personalized advertisements, measure campaign effectiveness, and better understand how users interact with our Services.
Security and Fraud Prevention. We use your personal information to detect, investigate or take action regarding possible fraudulent, illegal or malicious activity. If you choose to register an account, you are responsible for keeping your account credentials secure. We recommend that you do not share your username, password or other access details with anyone else.
Communicating with You and Service Improvement. We use your personal information to provide customer support, respond to inquiries, manage order-related requests, and improve our Services and customer experience.
Cookies
Like many websites, we use Cookies on our Site. For information about Cookies used in connection with Shopify, see https://www.shopify.com/legal/cookies.
We use Cookies to power and improve our Site and Services, remember your actions and preferences, perform analytics and understand customer interactions. Where enabled, we may also permit third-party service providers to use Cookies to tailor services, products and advertising on our Site and other websites.
Most browsers automatically accept Cookies by default, but you can choose to set your browser to remove or reject Cookies through your browser controls. Removing or blocking Cookies may affect your shopping experience and cause some features, including cart and checkout functionality, to work incorrectly.
Where required by applicable law, we honor recognized opt-out preference signals, including Global Privacy Control (GPC). To learn more about Global Privacy Control, visit https://globalprivacycontrol.org/.
How We Disclose Personal Information
In certain circumstances, we may disclose personal information to third parties for contract fulfillment, legitimate business purposes, legal compliance, and other purposes described in this Privacy Policy.
Such circumstances may include:
- With vendors and service providers who perform services on our behalf, including IT management, payment processing, data analytics, customer support, cloud storage, fulfillment and shipping.
- With business and marketing partners, where applicable, to provide services, analyze advertising performance and deliver advertising.
- When you direct, request or consent to our disclosure of information to third parties.
- With affiliates or companies within our corporate group, where applicable and permitted by law.
- In connection with business transactions, legal obligations, lawful requests, or efforts to enforce our terms and protect our rights.
Categories of information disclosed may include contact information, order and transaction information, commercial information, website usage information and approximate geolocation information derived from IP addresses.
Some privacy laws define certain advertising-related disclosures as the "sale" or "sharing" of personal information, even when no money is exchanged. Where applicable, we provide legally required privacy choices and honor valid opt-out requests.
We do not use or disclose sensitive personal information for the purpose of inferring characteristics about you except where permitted by applicable law and with any required consent.
Third-Party Websites and Links
Our Site may provide links to websites or other online platforms operated by third parties. If you follow links to websites not affiliated with or controlled by us, you should review their privacy and security policies and other terms and conditions.
We do not guarantee and are not responsible for the privacy or security practices of third-party websites, including the accuracy, completeness or reliability of information found on those websites.
Children's Data
Our online store and purchasing Services are intended for adults. We do not knowingly collect personal information from children in violation of applicable law.
If you are the parent or guardian of a child who has provided us with personal information, you may contact us using the contact details below to request that the information be deleted.
We do not knowingly sell or share the personal information of individuals under 16 years of age.
Security and Retention of Your Information
We take reasonable measures to protect the security of your personal information. However, no security measures are perfect or impenetrable, and we cannot guarantee absolute security.
We recommend that you avoid using unsecured communication channels to transmit sensitive or confidential information.
How long we retain your personal information depends on factors such as whether we need the information to maintain your account, provide Services, fulfill orders, comply with legal obligations, resolve disputes or enforce applicable agreements and policies.
SMS and Electronic Communications
If you choose to subscribe to marketing communications offered through our Site, we may use your contact information to send promotional communications consistent with your preferences and applicable law.
You may opt out of promotional communications at any time by following the unsubscribe instructions included in those messages.
Opting out of promotional communications does not prevent us from sending necessary transactional messages regarding purchases, deliveries, refunds, returns or customer support.
Where SMS services are offered, we may share information with service providers that help us deliver requested text messages. SMS marketing opt-in data and consent will not be shared with third parties for their own unrelated marketing purposes.
Your Rights
Depending on where you live, you may have some or all of the following rights regarding your personal information. These rights are subject to applicable law and may not apply in every circumstance.
- Right to Access / Know: Request access to personal information that we hold about you and information about how we use and disclose it.
- Right to Delete: Request deletion of certain personal information that we maintain about you.
- Right to Correct: Request correction of inaccurate personal information.
- Right of Portability: Request a copy of certain personal information in a portable format, where applicable.
- Right to Opt Out: Opt out of certain sales, sharing or processing of personal information for targeted advertising, where applicable.
- Restriction of Processing: Request restrictions on certain processing activities, where applicable.
- Withdrawal of Consent: Withdraw consent where we rely on consent to process personal information.
- Right to Appeal: Appeal certain decisions regarding your privacy requests where permitted by law.
You may exercise your privacy rights by contacting us using the contact information provided below.
We may require information necessary to verify your identity before processing your request. You may also designate an authorized agent where permitted by applicable law.
We will not discriminate against you for exercising privacy rights protected by applicable law.
Managing Communication Preferences
We may send you promotional emails if you subscribe or where otherwise permitted by law. You may opt out of receiving promotional emails at any time using the unsubscribe link included in those messages.
Even after unsubscribing, you may continue to receive non-promotional messages relating to your account, purchases, shipping, returns, refunds or customer support.
Complaints
If you have complaints about how we process your personal information, please contact us using the contact details provided below.
If you are not satisfied with our response, depending on where you live, you may have the right to contact a relevant data protection authority or appeal a decision as provided by applicable law.
International Users
We may transfer, store and process your personal information outside the country in which you reside. Your personal information may also be processed by our service providers and business partners in other countries.
Where required by applicable law, we will use appropriate safeguards for international transfers of personal information, including recognized contractual mechanisms where applicable.
Contact
If you have questions about our privacy practices or this Privacy Policy, or wish to exercise your privacy rights, please contact us:
Night Wink™
Email: support@NightWink.shop
Website: https://NightWink.shop